Located at 5244 S. Lindbergh Blvd. An iconic St. Louis brand is headed to South County. The bottle label is red, white, and blue. Family-friendly dining experience and premium craft soda micro-brewery now located in South County. Fitz's Root Beer expands with south county restaurant From staff reports Jan 26, 2019 Jan 26, 2019; 0; Subscription sale! There are TVs in the bar but not in the main room, a salute to Alter’s family values. The dairy bar is delineated by a section of dropped ceiling. Our original location opened in The Loop in the old… The new location is now open for lunch and dinner. Fitz s Famous Milkshakes And Malts: $4.19: you make the call! After opening the flagship location in the Delmar Loop in 1993, two subsequent locations met with limited success, opening and then closing. It was my first time there so I just played it safe with a regular root beer, but you can choose any of the flavors on the menu for the float. Fitz's Pickle Chips, the #1 selling appetizer, are lightly dredged in seasoned flour before being flash fried. Just uttering the words ‘Fitz’s Root Beer’ fills native St. Louisans with a sense of nostalgia, and now locals and visitors alike can experience this iconic classic with a second, brand new location at 5244 S. Lindbergh Blvd. in South County. Fitz’s offers carry out during regular business hours except for the weekend. The 220-seat restaurant, dubbed Fitz… Originally a finicky eater, he has owned or operated restaurants most of his life. “I see no reason to add to that.”. “Root beer is the flavor for me and always has been, but people not familiar with the history and brand prefer other flavors.”  The newest flavor (being introduced this spring but available at the restaurant now) is Peach Pop, made with natural peach flavors. Fitz's Root Beer will open a second location in South County, as part of the new Gathering Square development at 5228-5240 S. Lindbergh. "We’ve been looking for a location for quite some time and we’re excited to be part of the Gathering Square development,” Michael Alter, Fitz… Fitz's Root Beer's location on the Delmar Loop has temporarily closed after an employee tested positive for the coronavirus. ", Fitz's turkey club includes Applewood smoked bacon, Swiss cheese, lettuce, and tomato, served on grilled Texas Toast with a side of chili mayo, For more privacy and to accommodate large parties, there's a private room for 50 that can be split in two. Related Searches. fitz s root beer with vanilla and chocolate ice cream. “The marketplace’s desire for more variety drives the number of flavors,” Alter says. Yes, Fitz's SoCo offers both delivery and takeout. choose from vanilla, chocolate, strawberry or fitz s classic root beer. The free root beer bottle to go was also a … He envisions a waiting area with a fire pit or three-season dining. At the bar, hard liquor and wine is also available, but the emphasis is on soda and a dozen kinds of regional craft beer. The secret formula was developed with the help of a flavor house in St. Louis and remains a closely guarded secret to this day. The picture shows only HALF of the root beer float because the waitress split it for our group of 3. Younger St. Louisans can relate too, with stories of the Loop location, where the big kids shoot pool upstairs and little ones trace the maze of bottles on the vintage bottling line. The space is separated into a dining room and a bar area, on a raised platform. Thanks! What makes Fitz's Wonder Wings so wonderful? Please do not sound horn,” a caution likely devised by the carhops who’d heard more than their share. Bottled soda is also available, emanating from a large cooler that houses all 18 flavors, including two diet flavors (root beer and cream soda) and two collaborations (Kaldi’s Coffee Cola and a ginger beer originally made for Pi Pizza). ST. LOUIS (KMOX) - Fitz's restaurant just opened a new location in south St. Louis County. Order takeaway and delivery at Fitz's SoCo, Sappington with Tripadvisor: See 32 unbiased reviews of Fitz's SoCo, ranked #1 on Tripadvisor among 9 restaurants in Sappington. “It’s a family place,” says Alter, “so we got rid of the sword and gave him a root beer.” If it looks like a cross between a bottling plant and homey burger joint, then Alter’s design plan was successful. Ask an older St. Louis resident about Fitz’s, and chances are he’ll remember parking his Chevy Bel-Aire convertible in the lot, ordering a couple … We bottle all 19 of our uniquely delicious flavors on our vintage bottling line on the floor of our restaurant in the historic Delmar Loop. “The area has always been loyal to the brand,” he says. $5/5 months. The second location of Fitz’s softly opened Friday, Jan. 25, at 5244 S. Lindbergh Blvd., in South County.. Fitz's Root Beer is now open in South County. “That’s always been a cornerstone, and we want people to always think of us that way.”. Fitz’s Root Beer made its appearance in 1947, at a small drive-in hamburger joint in Richmond Heights, Missouri. The original location, a St. Louis staple serving house-made sodas, floats and classic American fare, made its name in the Delmar Loop, where it opened in 1993. fitz’s soco st louis • ... fitz’s soco st louis location • fitz’s soco st louis address • fitz’s soco st louis • fitz’s south county st louis • fitz’s - south county st louis • fitz’s soco st louis • fitz’s soco south county … With their new second location in South County, more people in St. Louis can enjoy their super sodas and delicious dinners! Fitz's | 120 followers on LinkedIn | It all started back in 1947 when the first frosty mug of Fitz’s Draught Root Beer was served at the original Fitz’s drive-in on Clayton Rd. Or about the original Fitz's Drive-In in Richmond Heights, where waiting cars faced the neon-orange shack and signs urged its occupants to “Flash lights for service. Fitz’s will be featured in part of South County’s new Gathering Square Development located at 5228-5240 S. Lindbergh Blvd. Fitz's was originally a drive-in hamburger stand located on Brentwood Blvd, in the St. Louis suburb of Richmond Heights.The root beer was first produced in 1947 and sold alongside hamburgers and fries. Say the word “Fitz’s” to an older St. Louisan, and chances are you’ll get a smile, followed by a story or six. About flat-grilled cheeseburgers topped with an addictive substance known “kitchen sauce.” Or about homemade root beer served in frosty, better-use-two-hands mugs. After more than two decades in the Delmar Loop, Fitz's Root Beer will open a second location in Mehlville in the new Gathering Square development at 7228-5240 S. Lindbergh Blvd. Established in 1993. Creamboat Float: $4.29: fitz s cream soda with vanilla ice cream. Dubbed Fitz’s SoCo, the restaurant serves the brand’s legendary array of burgers, fries, shakes, floats, and root beer. HoursSun - Thu: 11 a.m. - 8 p.m.; Fri - Sat: 11 a.m. - 10 p.m. Mahe is St. Louis Magazine's dining editor. Fitz’s opens a 220-seat second location in South County. He began reviewing them for SLM in 1991. Alter is proud of the fact that the root beer recipe has remained exactly the same over the years. "The other thing I’d like to see is a Fitz’s bottle," he says, "in full neon, like the Imo’s guy you can see from Highway 40.”, Over the years, Alter’s involvement with the Fitz’s brand has varied. St. Louis, MO 63119 It's a complex blend of extra-fine granulated cane sugar and more than 14 botanicals, including sassafras root, wild cherry bark, birch bark, star anise, and vanilla bean. For some, it's the light-breading; for others, the original recipe spicy chili garlic sauce. All rights reserved. Fitz's Root Beer was created in St. Louis back in 1947. Is Fitz's SoCo currently offering delivery or takeout? “Fitz’s is Americana,” Alter says. “It’s back to the '40s, that’s where we’re from,” he says of a journey that he sees as back to the future. St. Louis favorite Fitz’s Root Beer has a new home in south county after the company opened a second location at 5244 S. Lindbergh Blvd. Come watch the bottling of St. Louis’ nationally acclaimed signature soda, Fitz’s Root Beer, on vintage bottling equipment, right inside the restaurant. He also feels that South County has been underserved by independent, locally owned restaurants, hence his reasoning that “locating here was right in so many ways.” Â. in South County, near the Ronnie’s Cinema. “All that...that’s why we’re here,” he shrugs. Three of Fitz's legendary floats: Peanut Butter Cup (cream soda, chocolate ice cream, peanut butter, whipped cream, chocolate chips); Traditional Root Beer (topped with three scoops of vanilla ice cream); Strawberry Fields (strawberry pop soda, strawberry ice cream, whipped cream, vanilla wafer). Beverage production was discontinued … 5244 S Lindbergh Blvd Sappington, MO 63126. Fitz's River City Bottlers Burger and the Bourbon Bottlers Burger, two of 12 possible burger options. After selling the company to an investment group in 1999, he bought it back in 2010 with the intention of increasing distribution, developing new flavors, and increasing the brand’s presence in local restaurants, all of which he’s done.Â, The new location is a continuance of that mission. Come watch the bottling of St. Louis’ nationally acclaimed signature soda, Fitz’s Root Beer, on vintage bottling equipment, right inside the restaurant. Owner Michael Alter says a South County location made sense for several reasons. Same goes for the burger, which is the same as it ever was. Java Float: $4.29: fitz s root beer with cappuccino ice cream. Specialties: Family-friendly dining experience and premium craft soda micro-brewery located in South County. “That, and we season the meat the moment it hits the grill,” he says. History. “In the Loop, Alter says it’s not uncommon for someone to walk in and nonchalantly say, ‘I’ll have a table for 30,’ and we’d find a way to seat them. milkshake or malt. The secret, he says, is using a top-of-the-line, super-high-heat, quick-recovery, flat-top griddle. Get a first look at new menu items, exclusive offers and a FREE birthday treat. "Value is an important component of a family-oriented restaurant, Alter says. 13,714 were here. FItz's Root Beer and The Shack will anchor a new $7 million South County development near Ronnie's movie theater on south Lindbergh Boulevard. Family-friendly dining experience and premium craft soda micro-brewery now located in South County. Welcome to Fitz’s, a local St. Louis craft soda micro-brewery. We stop accepting carry out orders at 4pm on Friday and start up again at 11am on Monday. The decor straddles the line between industrial and homespun rustic: A honey-colored beadboard wainscot is present throughout, the shelves in the retail area are made of rough-cut pine, and monster fans whirl overhead. Initial operating hours are 11 a.m. to 8 p.m. Sunday through Thursday and 11 a.m. to 10 p.m. on Friday and Saturday. That didn’t happen by accident.”, The men behind the machine: kitchen managers Jorge Moreno and Luis Pluma, 5244 S. Lindbergh, St Louis, Missouri 63126. Fitz's SoCo: known for the root beer and root beer float - See 32 traveler reviews, 25 candid photos, and great deals for Sappington, MO, at Tripadvisor. Fitz’s Root Beer is now doing business at a second, brand new location at 5244 S. Lindbergh Blvd. Get the Inside Scoop on All Things Fitz's. The focal point of the 9,000-square foot, 220-seat space is the white marble-faced dairy bar, where modern-day soda jerks whip up shakes and floats, and pour bottomless mugs of draft soda in the five most popular flavors—root beer, diet root beer, black cherry soda, cream soda, and Cardinal cream (“more fruity and bubble gumm-y,” according to Alter). In 2018, we opened our second location in South County. https://fitzsrootbeer.com/carry-out-menu/, https://www.yelp.com/menu/fitzs-soco-sappington. In a release, Alter explained that his wife also graduated from Lindbergh High School and his son played hockey at the Affton rink. The commemorative bottle is available only at the South County location. A mural of Louis IX welcomes guests, sans sword. last week. “Not before and not after.”Â, Buffalo chicken wrap served with spicy ranch, BBQ Sampler Platter with hand-pulled pork, sliced beef brisket, and hand-sliced turkey breast on grilled Texas Toast, topped with Fitz’s Root Beer BBQ sauce, served with seasoned fries and Fitz’s baked beans, More than half of Fitz’s food sales are from burgers and barbecue, but don't overlook the turkey club, made with hand-carved, thick-cut, house-smoked turkey breast, and the best-deal-in-the house Scottish fish and chips, two huge Schlafly Pale Ale–battered haddock fillets—with fries and slaw—for $12.99. Sun - Thu: 11 a.m. - 8 p.m.; Fri - Sat: 11 a.m. - 10 p.m. Fitz’s opens a 220-seat second location in South County. Fitz’s South County location is slated to open by the end of the year. Some of St. Louis' favorite root beer floats will soon be available outside the Delmar Loop. With their new second location in South County, more people in St. Louis can enjoy their super sodas and delicious dinners! “We’re as local and as storied as a place can be,” Alter says, referring to Fitz’s 72-year history in the city. We also do not accept carry out on busy holidays. Beginning today, the fun, games, and nostalgia continue in a different part of town, at a new facility and bottling plant, dubbed Fitz’s SoCo, located at 5244 S. Lindbergh, in the new Gathering Square Development just north of Ronnie’s Plaza. Fitz’s Is Now Part of South County’s New Gathering Square Development. 314-918-3000. Fitz’s Root Beer was created in St. Louis in 1947, and its Delmar Loop restaurant opened in 1993. 13,714 were here. The store's south county … Copyright © 2004–2021 Yelp Inc. Yelp, , and related marks are registered trademarks of Yelp. Dubbed Fitz’s SoCo, the restaurant serves the brand’s legendary array of burgers, fries, shakes, floats, and root beer. Here, we’re ready for that guy.”, Spiegelglass Construction built the interior, as the property's landlord is readying a new entrance and a 50-seat patio. 4,066 Followers, 435 Following, 1,084 Posts - See Instagram photos and videos from Fitz's Root Beer (@fitzsrootbeer) "For us, it's critical. But Alter's really excited about the large porte-cochere. Fitz's Root Beer, The Shack to anchor new $7 million south St. Louis County development The development will add 110 full-time jobs and is expected to generate annual revenue of … P.O. Table games run the gamut from betting on “Who's Gonna Eat That Last Pickle Chip?” to “Name All the Soda Flavors.” (There are currently 18.). 12 Photos. “There are enough distractions as it is when dining out with friends and family,” he says. Construction will begin in early July, and it is expected to be completed before the end of the year. Root beer floats. “The Fitz’s demographic is families, and South County is nothing but.” And then there's the nearby family-friendly attractions, such as Grant's Farm and The Magic House. “Despite my accountant’s advice, we’ve never changed that recipe,” Alter quips. BOX 191606 “It was that way before the word was coined. Fitz’s SoCo will be located at 5244 S. Lindbergh, in the … Copyright 2020 SLM Media Group. Unsubscribe anytime. Fitz's SoCo: Retro Feel, Not Quite Excellent - See 33 traveler reviews, 26 candid photos, and great deals for Sappington, MO, at Tripadvisor.